B2M is your partner for outsourced key account management for non-food brands in France.

  • Focusing on selling your brand
  • Giving you control and transparency
  • Limiting commitment and fixed costs

A flexible route to market


The French market is one of the more challenging in Europe. It presents a number of specific obstacles.

  • Unique market structure
  • Cultural and language barrier
  • Complex legal and regulatory environment

A relevant route to market  


B2M specialises in non-food product categories such as DIY, housewares, and electronic accessories.

  • Mutiple retailers
  • Buying groups
  • Wholesalers

A focused route to market